Masthead & editorial
About this site
Disclosed by Etherealdunk: This site contains affiliate links. We may earn a commission if you follow a link and make a booking/purchase or download, at no extra cost to you. Etherealdunk’s single paid link is the Caesars Windsor availability button.
Names, money and method behind a single riverside review.
01 The masthead
etherealdunk.com is put out by Bragg Gaming Group Inc. (TSX: BRAG), listed with a Toronto, Ontario location. Letters about anything printed here go to contact@etherealdunk.com.
02 Where we stand with Caesars Windsor
Bragg Gaming Group Inc. runs this website. It has no ownership stake in Caesars Windsor and no role in operating it; its only income tied to the resort is affiliate commission, paid when somebody reserves a room via a tracked link here. The resort sets its own tariffs and room allocations, never sees our drafts before publication and cannot veto a sentence.
03 Income, line by line
The availability button for the resort is a tracked referral link. When a reservation is completed after that click, a partner network can credit Bragg Gaming Group Inc. with a fee, and your price is untouched by that. The two alternative Windsor addresses are linked plainly, with no fee attached. The full picture sits on the affiliate arrangements page.
04 Drafting and fact-checking
A writer assembles each of the six parts from the resort's own pages, current public listings and map imagery of Riverside Drive. A separate checker then needs two independent sources for every factual line; whatever fails that test is cut and turned into a question for reception.
Uncertain figures are left out rather than guessed, quotations from guests are never manufactured, and the resort is not ranked against neighbours. When a facility opens, closes or changes, the page is revised.
05 Fixing mistakes
Tell us the page and the exact line via contact@etherealdunk.com. Expect an answer inside roughly a working week; meaningful fixes move the edition date printed beneath every page.